2024 Education: Curriculum, Software, and Talent Trends for a Shifting Landscape

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Author: Victoria Lakers

The education sector is on the verge of another dynamic year, with major players like curriculum developers and software companies preparing to navigate evolving trends, talent demands, and a student body with increasingly diverse needs. Here’s a glimpse into what we expect in 2024:


  • Personalization goes granular: Moving beyond broad differentiation, curricula will incorporate AI-powered adaptive learning to personalize content and pace based on individual student strengths and weaknesses. This demands curriculum developers to invest in sophisticated algorithms and data analysis capabilities.
  • Soft skills get their due: While traditional core subjects remain essential, we expect curricula to prioritize the development of critical thinking, creativity, communication, and collaboration skills. This opens doors for partnerships with experts in social-emotional learning and gamification.
  • Microlearning gains traction: Bite-sized, digestible learning modules will cater to shorter attention spans and allow students to master specific skills quickly. Curriculum developers will create content that can be easily segmented and accessed on-demand.
  • Prioritization of data and outcomes: Learning analytics and student performance data will be harnessed to continuously refine curricula, ensuring they remain relevant, impactful, and tailored to individual needs. Curriculum will need to demonstrate positive learning outcomes, ultimately closing the loop between content and real-world student success.


  • Hybrid learning takes center stage: The pandemic’s disruption has normalized hybrid models, and software companies will offer solutions that seamlessly blend in-person and online learning experiences. This means creating tools for synchronous and asynchronous instruction, real-time collaboration, and effective assessment across both settings.
  • AI becomes an invaluable assistant: We expect AI-powered tutors, virtual assistants, and automated grading systems to further personalize learning and free up teachers’ time for deeper engagement with students. Software companies will need to focus on ethical considerations and ensuring responsible data usage.
  • Immersive technologies rise: Virtual reality (VR) and augmented reality (AR) will be increasingly utilized to create engaging and interactive learning experiences. Software developers will need to create content tailored to specific subject areas and ensure accessibility for all students.
  • Cybersecurity is paramount: With an increased reliance on digital tools and student data privacy at the forefront, cybersecurity will become a paramount concern for school districts, and therefore education software companies and curriculum developers. Robust security features, data encryption protocols, and transparent privacy policies will be essential to gain the trust of and build lasting partnerships with school districts. Companies need to demonstrate their commitment to protecting student data not only from external threats but also from potential internal breaches. Building a culture of security and offering comprehensive training for educators will be critical in creating a secure and trustworthy learning environment.


  • Tech-savvy educators in demand: Schools will prioritize educators comfortable with technology and able to effectively integrate it into their teaching. This opens opportunities for professionals with backgrounds in instructional technology and curriculum design.
  • Tech-savvy curriculum developers and software engineers: Both large curriculum developers and software companies will be vying for talent with strong technical skills, including experience in AI, data analysis, and user interface design. These professionals will be responsible for creating personalized learning experiences, developing adaptive algorithms, and crafting engaging and accessible software solutions.
  • Curriculum and software companies will support the remaining educators: By developing user-friendly tools that automate administrative tasks, personalize learning, and provide data-driven insights, forward-thinking companies will help alleviate the burden on teachers and make the profession more manageable. Companies will also collaborate with universities and teacher preparation programs to equip future educators with the necessary skills and knowledge to effectively utilize technology in the classroom. This could involve co-creating curriculum modules, providing internships, or offering professional development workshops.
  • Data scientists and learning analysts: As data becomes increasingly central to personalized learning, companies will need data scientists to analyze student performance and develop insights that inform curriculum design and software features. Learning analysts will be crucial in interpreting data and translating it into actionable recommendations for educators.
  • Cross-functional collaboration: The lines between educators, curriculum developers, and software engineers will continue to blur. Teams with diverse skillsets, including instructional designers, subject matter experts, and user experience specialists, will be key to creating effective and engaging learning tools.
  • Focus on diversity and equity: The education sector will continue to prioritize hiring diverse educators and ensuring equitable access to quality education for all students. This demands talent acquisition strategies that actively seek out and attract candidates from underrepresented groups.


  • ESSER funds continue to shape the landscape: The Elementary and Secondary School Emergency Relief (ESSER) funds allocated in the US during the pandemic continue to provide schools with significant resources to invest in technology and curriculum upgrades. However, with ESSER funds expiring this year, schools are likely to prioritize investments that demonstrate clear evidence of effectiveness.
  • Conditional funding based on outcomes: Companies will need to focus on developing research-backed solutions and providing data-driven insights to secure long-term funding beyond ESSER. Expect to see more grant programs and funding initiatives tying financial support to demonstrably effective curriculum solutions. Curriculum developers will need to be able to leverage data to show how their products improve student learning outcomes in order to secure funding and stay competitive.
  • Public-private partnerships emerge: As the need for educational innovation grows, expect to see more collaboration between public and private entities. Companies can partner with schools and government agencies to pilot new programs, develop innovative solutions, and ensure equitable access to technology and resources for all students.
  • Private equity and venture capital: Fueled by the continued growth of the education technology sector, we expect increased investment from private equity firms and venture capitalists. This influx of funding will further fuel innovation and development in the space, creating opportunities for promising startups and established companies alike.

Navigating the Changing Tides:

As these trends unfold, curriculum developers, software companies, and schools need to be adaptable and collaborative. Building strong partnerships, investing in research and development, and prioritizing equity will be crucial to ensure that the US education sector evolves to meet the needs of its diverse student body in a rapidly changing world.