Adds New CFO From Calibre One Search Efforts

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(Press Release) BURLINGTON, VT –, a leading provider of marketing and operations software for the automotive industry, today announced the appointment of Craig Dynes as chief financial officer. Dynes will be responsible for the overall financial planning and analysis of the company, supervising budgeting and internal controls, and guiding strategic growth opportunities, as well as overseeing IT and legal.

“We’re thrilled to welcome Craig to our executive leadership team,” said Rick Gibbs, CEO of “We have experienced steady growth over the years and have been successful in scaling to meet demand. As reaches a new level of growth, Craig’s deep experience with fast-growing companies will be a tremendous asset to us as we continue to carry out our vision for digital marketing for the automotive industry.”

With nearly 30 years experience, Dynes has established a decades-long track record as a financial leader in the software industry. He has successfully managed strategic growth investments for reputable technology leaders including Pegasystems, Demandware and SilverStream. He specializes in treasury, strategic planning, acquisitions and business model transformation. Dynes will report directly to president and CEO, Rick Gibbs.

“I’m excited to join the executive leadership team at, and I’m especially looking forward to working with them at a time of unprecedented growth for the company and category,” said Dynes. “It’s refreshing to see a technology company combine an unconventional corporate culture with a laser focus on delivering top-notch customer service and a robust, forward-looking product platform.”

Prior to joining in August 2013, Dynes served as chief financial officer for Pegasystems, Inc., where he directed financial planning, accounting and SEC reporting, and Investor Relations. During his tenure there, the company tripled its revenue and ranked number 16 on the Fortune 100 list of Fastest Growing Public Companies. Dynes is a graduate of the Richard Ivey School of Business Administration, the University of Western Ontario and is a Canadian Chartered Accountant.

About is the automotive industry’s leading provider of a streamlined and intuitive solution for managing dealership marketing and operations. The company’s platform-based Inventory, Advertising, Website and CRM products allow OEMs, dealer groups, retail and agencies to leverage innovative technology to relevantly connect to their customers. The company’s unique commitment to culture, with a focus on health and wellness, makes it one of the most desirable places to work.